One Partnership Built to Get You Found. Everything Else, à La Carte.

Susan Polk leading a strategy workshop, presenting positioning and messaging plans to a client team

Most clients start with one thing: the Content Marketing Partnership. It's the highest-leverage place to start, because it's what puts you in front of buyers who are already researching a solution like yours — done for you, in your voice, every week. Everything else below is available when — and if — you need it.


Say Something Worth Finding — In Your Own Voice

content Marketing Partnership

A workspace with a laptop displaying content marketing strategies, a notebook with content planning ideas, a smartphone showing social media content ideas, a coffee mug with strategy, content, purpose written on it, a stack of books about branding and storytelling, a gold desk lamp, a small black sign with white text saying 'Consistency Creates Results', and a decorative plant.

Content isn't about volume — it's about being there when a buyer is researching a solution like yours, sounding like you when they find it. This partnership builds one pillar piece a week, waterfalls it into everything your channels need, audits where AI can save your team time, and reports on what's working in plain English — without burning your team out chasing the algorithm, and without ever reading like it was written by a machine.

Includes: 1 pillar piece/week, 4-6 waterfall derivatives/week, one-time operational AI audit, monthly performance summary

Investment: $7,500/month · 3-month minimum, then month-to-month

Capacity note: Scoped at 15 hours/week. Need more? That's a change order, not scope creep.

Delivery note: I use AI to work faster and stay consistent, the way any strategist uses their tools — every piece is written, directed, and approved by me, matched to your brand voice before it ever reaches you.

Also Available


Branding

Look Like the Business You Actually Are

Your brand is the promise you make before a buyer ever picks up the phone. We define your positioning, voice, visual identity, and messaging so every touchpoint — website, sales deck, trade show booth, proposal — tells the same, unmistakable story.

Includes: Brand strategy & positioning, visual identity, messaging frameworks, brand guidelines

Social Media Management

Someone’s Got to Mind the Account

Writing the content is only half the job. Someone still has to post it on schedule, watch for comments and messages, and respond before a prospect gives up and moves on. This is that half — we manage your channels day to day so your presence stays active between your own check-ins, not just when you remember to log in.

Note: content itself is produced through the Content Marketing Partnership above — this is who's minding the account once it's live, and it pairs with that engagement rather than replacing it.

Includes:‍ Scheduling & publishing across your channels, comment/message monitoring & response, follower growth tracking, monthly channel report

Websites

A Website that Works While You Sleep

Your site should do more than list your capabilities — it should convert. We design and build websites around one goal: turning researching buyers into leads, with strategy behind every page, not just aesthetics.

Includes: Website strategy & UX, copywriting, design, build/launch, conversion optimization

AI Integration (Standalone)

AI Where it Actually Helps

Every business is being told to “adopt AI.” Almost none are being told how — or where it's a waste of time. Having implemented AI directly across website optimization, social media, ad campaigns, scheduling, and review management, I assess your marketing operations and identify exactly where AI can save your team real time and money — and just as importantly, where it shouldn't be used at all.

Note: a scoped operational audit is already included in the Content Marketing Retainer above — this standalone option is for a deeper, ongoing engagement.

Includes:‍ ‍AI opportunity audit, tool recommendations, workflow integration, team training

Not Sure Where to Start?

Most clients start with the Content Marketing Partnership and add from there. If you're not sure that's the right first move for your business, let's talk it through.